facade
The definition for facade is "false or superficial appearance." Used in a sentence: Emily's smile is just a facade masking her broken heart.
ploy
The definition for ploy is "A contrived plan." Used in a sentence: Sarah thought George's ploy of borrowing her notes was a cowardly way to ask her out.
polarize
The definition for polarize is "To break up into opposing groups." Used in a sentence: Thelma tended to polarize discussions rather than to encourage compromise.
promote
The definition for promote is "To contribute to the growth or prosperity of." Used in a sentence: The promote peace, the diplomat hosted a talk between the warring nations.
proximity
The definition for proximity is "Closeness." Used in a sentence: The proximity of Tia's house to school meant that she could walk there in five minutes.