ethical
The definition for ethical is "Conforming to accepted standards." Used in a sentence: Mary did the ethical thing and turned in the diamond necklace she found.
immoderate
The definition for immoderate is "Beyond usual or proper limits." Used in a sentence: Bob's immoderate appetite shocked the guests at the wedding banquet.
insinuate
The definition for insinuate is "To suggest indirectly." Used in a sentence: Sinead, who did not like confrontation, insinuated that Beth was lying.
lurid
The definition for lurid is "Causing horror, shocking." Used in a sentence: The lurid photos of the crime scene upset the jury.
ploy
The definition for ploy is "A contrived plan." Used in a sentence: Sarah thought George's ploy of borrowing her notes was a cowardly way to ask her out.