demeanor
The definition for demeanor is "Behavior towards others." Used in a sentence: Carlos was well liked because of his charming demeanor.
gruff
The definition for gruff is "Rough or stern in manner or speech." Used in a sentence: Heidi's grandfather was gruff, barking stern orders and hardly smiling.
ploy
The definition for ploy is "A contrived plan." Used in a sentence: Sarah thought George's ploy of borrowing her notes was a cowardly way to ask her out.
promote
The definition for promote is "To contribute to the growth or prosperity of." Used in a sentence: The promote peace, the diplomat hosted a talk between the warring nations.
straddle
The definition for straddle is "To favor opposing sides." Used in a sentence: Kia straddled the issue, not wanting to say whether James or Tara was right.